Ready to Make Your Mark?
Join SeeTrue AI’s Security Screening Team

SeeTrue, an AI startup that revolutionizes the security screening process with a worldwide presence and customers, is seeking an experienced Vice President of Sales to spearhead our expansion efforts across the EMEA markets.

As a senior member of the executive team, you will lead and mentor international sales and pre-sales teams, drive revenue growth, establish strategic partnerships, and position SeeTrue as an industry leader globally.

Key Responsibilities:

• Develop and execute a focused sales strategy aimed at increasing revenue and expanding market share, particularly with airports, border control agencies, and national security bodies across EMEA and APAC markets
• Build, lead, and mentor high-performing sales and pre-sales teams, setting clear goals, driving accountability, and fostering a culture of excellence
• Initiate and continuously improve structured sales processes, methodologies, and operational cadences across the team
• Develop customer pipeline and market presence across target regions
• Hold a personal quota
• Establish long-term partnerships with key customers, stakeholders, and regulatory bodies to ensure exceptional customer satisfaction
• Identify and capitalize on new business opportunities, including untapped markets and strategic partnerships
• Serve as an active member of the executive team, contributing to company-wide strategy, planning, global sales initiatives, and decision-making
• Maintain ongoing and structured collaboration with Marketing, Customer Success, and Product & Development teams to ensure pipeline alignment, feedback loops, and go-to-market execution

Requirements:

• Proven management and leadership experience in sales, with a track record of managing complex, consultative sales cycles, including contract negotiation and closing high-value deals
• Experience in a startup or high-growth technology environment, with the ability to operate in ambiguity, adapt quickly to change, and build scalable sales processes from the ground up
• Proven ability to implement and embed sales processes, CRM discipline, and performance frameworks within a team
• Proven sales experience with government agencies, airports, or national security bodies in EMEA and APAC markets
• Experience in the Security Screening industry, with a solid understanding of X-Ray/CT security systems
• A hands-on leader who can operate at both strategic and execution levels
• Strategic thinker with a problem-solving mindset and the ability to thrive in a fast-paced startup environment
• Excellent leadership, communication, interpersonal, and negotiation skills
• Bachelor’s Degree in Sales, Marketing, or Business

Advantage:

• Located in Western Europe, ideally near a major international airport hub
• Existing relationships with key procurement and security decision-makers in European or APAC markets
• Additional European language skills — an advantage

Apply now and help us redefine security screening with AI.

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